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Cold to GoldTM is officially launched as of February 15, 2010!

Official Press Release:


SHELL BEACH, CA -- ARRiiVE Business Solutions  launches COLD to GOLD TM Mind Spark Sessions TM.

COLD to GOLD Mind Spark Sessions offer participants the opportunity to learn proven techniques to increase communication skills to stop blowing cold calls and start blowing away quotas. Scott Andrews, CEO of ARRiiVE Business Solutions, started offering Cold to Gold through a Keynote two years ago, and after receiving impressive feedback from audiences decided to expand content to include learning techniques to help each person assimilate Cold to Gold concepts through interactive sessions.

Scott realized the importance of Cold to Gold when he polled over 100 companies, asking, “What is your greatest challenge to generating new sales?” Surprisingly, clients overwhelmingly stated their biggest challenge is how to get in the door and build new relationships with the right people.  “That’s Cold to Gold’s target: how to get in the door and build long-term successful business relationships.” says Andrews. Through Cold to Gold, Andrews shares the biggest mistakes salespeople make; then counters with how to build sales success. Andrews drills-down into ways to structure your sales territory, how to write scripts and make phone calls, how to write letters, and send emails more effectively. Through Cold to Gold, Andrews shares techniques that helped him build a “Summit Club” record of success blowing away quotas at companies like IBM, DecisionOne, EMC2 and Diamond Resorts.

Andrews calls Mind Spark Sessions “The fastest and most effective method of training available today.” Mind Spark Sessions utilize a learning system Andrews developed through studying the very best trainers in the world and applying their techniques into a simple and effective learning system: rapid story-telling, high impact visuals, permission (or “buy-in” to each concept), then integration through an exercise cementing each concept in mind through a learn by doing approach. (Learn by doing is also popular at nearby California Polytechnic State University in San Luis Obispo). “Mind Spark Sessions are beyond workshops or training;  Mind Spark Sessions represent the quickest way to get the information from my head into your head short of a Vulcan ‘mind-meld’,” says Andrews, making a humorous reference to the thought transfer process used by Spock in the popular Star Trek TV series and movies.

Initially, Andrews is offering Cold to Gold Mind Spark Sessions through online WEBINARS you can schedule now at He offers corporations the opportunity to SPONSOR Mind Spark Sessions for a limited time, too. Scott is also working on developing Cold to Gold into a series of videos he will promote through an Internet launch later in 2010. Cold to Gold Mind Spark Sessions are available for a limited time at a special rate starting at $297 – a bargain considering the high cost of airline tickets, gas prices, and hotel room fare, according to Andrews. He also cites an increasing need for resources like this after the current economic recession “squeeze” affecting so many companies.

ARRiiVE Business Solutions ( is a private company offering innovative services to help business leaders improve sales and marketing success. ARRiiVE, offering business solutions from the Central Coast of California since 2006, originated out of, a website founded in 2000 by Scott Andrews now globally reaching over 50,000 people each month.



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